Build corporate storytelling muscle
Activate stories through impactful employee experiences
Equip your leaders to drive behavior change
Driving behavior change starts with a compelling strategic story and ends with an enterprise-wide approach to inspire employees. Please join Gagen MacDonald and other advanced practitioners for a one-day seminar where we’ll share:
- Leading examples of Fortune 500 companies that are energizing their employees with transformative corporate stories
- Recent neuroscience research findings underscoring how and why stories resonate with receivers
- Action plans designed to equip leaders as authentic storytellers who empower others
December 8, 2015 The Conference Board Headquarters, New York City
Participants will walk away with an understanding of:
- The power of stories to build trust and create emotional connections
- How and why stories resonate with receivers plus the treasures they seek
- Key characteristics of powerful strategic stories and successful storytellers
- Tools and methods to better develop a variety of business narratives
- Action plans designed to equip leaders to energize employees and drive behavior change
This seminar is ideal for executives who specialize in internal communications, HR/talent development, and operations as well communications and marketing executives looking to tell more compelling stories.
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Register today as our guest and receive a 20% discount. Please use promo code GM1