Purpose: Sparking the love and fueling the business | Gagen MacDonald

2018 VALENTINE

Purpose: Sparking the love and fueling the business

 

Among organizations with high purpose scores, there are more than 2x as many top total shareholder return performers as low performers.

–BrightHouse/BCG, 2017

We help clients not only connect employees to their company’s larger societal and organizational purpose but to tap into their own individual, personal sense of purpose at work. When societal, organizational and personal purpose are all operating at high levels, an organization’s strategy is most poised to thrive. In 2018, We paired our expertise in Purpose with a gamification experience—an emerging employee engagement trend among organizations at the time. 

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